FlagThis AI

YouTube is developing a tool in partnership with Creative Artists Agency (CAA) to enable creators and celebrities to detect and manage AI-generated content that uses their likeness, including faces and voices. The tool will allow them to submit removal requests for unauthorized AI-generated content. CAA provides a database of digital copies for the celebrities which helps find the AI deepfakes. This initiative aims to address the growing issue of deepfakes and ensure content creators have more control over the use of their digital identities online.